School of Mass Communication

BA Journalism and Mass Communication

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BA Journalism and Mass Communication is a three year degree program spread across six semesters aimed at providing professional training required to qualify for entry-level positions in media industry. Special emphasis is laid on hands-on practical skills in all forms of media, with a sound understanding of theory and the current developments in the area of Mass Communication.

At the end of the fourth semester, students go for a compulsory four to six weeks internship with a media organization of repute. This training helps the students to experience the practical side of the media world. Additionally, grooming the students in effective communication skills and training on the field is provided to better prepare the students for the demands of the media industry.

Why Pursue a BA (Journalism and Mass Communication) from IMS Unison University?

  • Catch them Young’ Philosophy: This ‘Catch them Young’ philosophy gives the career an early direction and ensures strong roots. Mass Communication and Journalism as a discipline has always enjoyed a commanding status in the society.
  • Outstanding Industry Interface: Regular interactions, guest lectures and workshops from stalwarts of the Media Industry and Academia from India as well as abroad makes them more informed professionals in the making
  • Excellent Placement Opportunities: The University provides excellent placement opportunities to BA (Journalism and Mass Communication) students in top Media houses, production units and print, electronic and radio stations. The students after successfully completing BA Journalism and Mass Communication take up starting level roles in different organizations of repute.
  • Best Media Labs in the region: ‘Opportunity to practice in-house’: The University boasts of excellent state of the art Media Labs (print, electronic and radio) that are one of their kind in the entire region to make the students practice and learn in house. The students produce documentaries in-house
  • Unison Times Newspaper published in-house: An Intra University newspaper 'Unison Times is published in-house by the students of School of Mass Communication and is circulated throughout the University. The students are involved in the process of creating news and presenting it through Unison Times.
  • Mentoring System: Every student is assigned a faculty mentor every academic term to track the progress of the student on a regular basis. The faculty mentor will communicate regularly with the parents to update on the progress of their ward.
  • Various certification programs are organized in association with our training partners to enhance the professional skills of our students so that they have a competitive edge. The program that is incorporated in the curriculum is.
  • Certification in MS Office: IMS Unison University, in academic alliance with leading service provider shall offer a competency development programs in MS Office (MS Excel, MS Word, MS Power Point & Outlook). This program is intended to equip the students with highend competencies in usage of MS Office and at the end of this program a certificate will be accorded to the students successfully completing the program.
  • The BA (Journalism and Mass Communication) program helps one to get into starting - level jobs in areas like print, radio, TV, production houses, event management firms, advertising agencies and PR firms. They are well equipped to assume diverse roles like that of a reporter, copywriter, PR officer, radio jockey, editor, designer, news analyst, news reader, columnist, event manager and many more.
  • Online at the University website:
    After filling the "Registration Form”, the candidate has to pay a registration fee of Rs. 1250/- either online through Debit Card / Credit Card /Net Banking or cash at the Cash Counter of the University. On successful payment of registration fee, a receipt will be generated by the system. You will have to save this registration number for all your future reference. You are required to scan and email this receipt along with documents to along with the scanned copies of all the documents required.
    Alternatively, the student can also download the registration form from the website or procure it from the University Admission office, fill it up completely, attach the necessary documents and send it with a Bank Demand Draft of Rs 1250/- drawn in favour of IMS Unison University payable at Dehradun and send it at the postal address of the University.
  • The registration fee is non-refundable under any circumstance whatsoever. Registering to a Program does not guarantee admission.
  • After the successful registration to the Program chosen, our admission team will check the seat availability and your eligibility for the admission. If you meet the admission criteria, you will be contacted to proceed further as per the Admission procedure of the program.
  • You shall remain in constant touch with our Admission office to know about the status of your registration.
  • Admission Process:
    Personal Interview.
  • Interested candidates can register themselves at the University website or personally visit the University Admission Office to complete the registration process.
  • All eligible candidates will have to appear for a round of Personal Interview. Merit will be formed on the basis of the percentage of marks obtained in Class XII and performance in the personal interview.

Online application process


Fill and confirm the registration form


Pay registration fee using any online method


Get registration No. on successful payment

Download fee document BA (Journalism and Mass Communication)

Fee (2019-20)


40% Seats of the intake in the program are reserved for UK Domicile candidates and will be allotted purely on first come first serve basis. The decision of the University in this respect is not open to question

BA (Journalism and Mass Communication)

Program Curriculum